I recently had the privilege of presenting “The Fortune is in the Follow-Up” to attendees at the National Nurses in Business Association annual convention in Las Vegas. Participants included nurse business owners as well as aspiring business owners, and each of them collected cards, names, and contacts.
Chances are that you, too, make contacts at various professional meetings. Chances are that they are stacked on your desk, or in a basket, awaiting some sort of follow-up.
How would you like to capture repeat and referral business? From calling on former customers to checking in on new leads, it’s critical to stay in touch with people on a regular basis. Yes, there are ways to keep in touch without becoming a pest, or that dreaded caller. Weinstein started to build her speaking fortune when she realized the value of the follow-up. Did you know that the simple act of following up and consistently staying in touch with clients, prospects and referral sources will improve sales performance, increase client retention and create loyalty? In my session, I identified why we struggle with your follow-up practices and how to develop strategies to improve follow-up right now. The fortune is in the follow-up; it’s high time to learn how to reap those rewards! To learn more, contact me via twitter or email (@bisforbalance)